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This is important stuff.

Recent Posts

  1. No one is coming

    01|11|16

    THE SCENARIO: YOU COME TO A DECISION-MAKING CROSSROADS. FACED WITH ADVERSITY, RISK, OR UNCERTAINTY, YOU FREEZE—AND WAIT. Read Full Post

  2. WHAT MAKES YOUR COMPANY SO SPECIAL? BEING ABLE TO DEFINE YOUR PURPOSE IS THE FIRST STEP IN BUILDING A GREAT BRAND Read Full Post

  3. THINK ABOUT YOUR GOALS AND OUTCOMES. Read Full Post

  4. Freedom of "No"

    08|3|15

    SAYING NO CAN IMPROVE YOUR BRAND: BEING EVERYTHING TO EVERYONE CAN BE AS DETRIMENTAL TO GROWTH AS BEING TOO SPECIALIZED Read Full Post

  5. KNOWING AUDIENCE IS KEY FIRST STEP IN MARKETING: UNDERSTANDING IMPORTANT CLIENTS WILL PROVIDE CLUES ON HOW TO APPROACH THEM Read Full Post

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